Hagerty’s 2025 Bull Market List: Classic Car Values Soar as Gen Z Drives Collector Market Evolution

Analysis Reveals Upward Trend for Vehicles from post-1980s vehicles
“It’s a common misconception that fun cars have to be expensive,” said Larry Webster, Hagerty Senior Vice President of Media and Editorial. “Our Bull Market list provides options for enthusiasts of all interests that will cost little to own. Yet it’s not the cost, but the machines that get us excited. No one looks back at their bank account with fond memories – they look back at those weekend drives, family road trips and evenings in the garage.”
“In naming this year’s Bull Market list, we scoured through millions of data points from the past several years from a wide variety of sources,” said Brian Rabold, Vice President of Automotive Intelligence. “It’s clear that younger enthusiasts are increasingly entering the collector car market, and vehicles from their eras are appreciating. It’s official, 1980s, 1990s and 2000s era cars are collectible.”
Full 2025 Bull Market list details (including excellent, condition 2 value) are below with further details here and a YouTube review here.
- 1978-1983 Datsun 280ZX (
)$32,800
Like so many things as they age, the Datsun 280ZX got a little slower and heavier than the earlier Z cars, ultimately becoming more of a grand tourer and less of a sports car. As a result, most Enthusiasts passed it over, but are catching on to the fact that the ZX captures a lot of the appeal of the original Z at a fraction of the cost — especially when equipped with a turbocharger. Prices have increased by138% since 2019, but Rabold’s team feels there is still room to grow. - 1981-1983 DeLorean DMC-12 (
)$75,100
When new, the DeLorean DMC-12 was a statement car, a pop culture phenomenon and an automotive Greek tragedy all rolled into one shiny coupe. With ’80s nostalgia having a moment, no other car is as poised to benefit. DeLorean DMC-12 prices have shot up more than73% since 2019. For perspective, a reproduction pair of the self-lacing shoes from Back to the Future cost half as much as an excellent DMC-12, and they can’t even reach 88 miles per hour. - 1961-1964 Jaguar E-Type SI 3.8 Coupe (
)$182,800
First displayed at the Geneva Motor Show in 1961, the Jaguar E-Type coupe’s sultry lines still stir the soul, and its six-cylinder engine makes the heart race. Values have retreated substantially over the last three years, but that has brought them within reach of a new generation of enthusiasts. Gen X interest has increased by8% in the past year alone, which could prompt prices to rebound. - 2003-2013 Lamborghini Gallardo 6-speed (
)$157,700
The Gallardo’s normally aspirated V-10 and optional 6-speed manual are reminding enthusiasts that a car’s driving experience is always more important than its spec sheet—a lesson today’s supercars possibly overlook. Gallardo prices have inched up7% since 2019 but significantly trail other Lamborghinis’ appreciation during that time. Due to this growing gap, it looks like a great time to grab a Gallardo. - 2005-2008 Dodge Magnum SRT-8 (
)$32,600
When Dodge packaged the rear-wheel-drive Magnum SRT-8 with a 425-hp V-8, it created one of the rowdiest station wagons in history. Few cars before or since have combined power and practicality to such a degree, and even fewer are available at such an affordable price — excellent Magnum SRT-8s can still be had for around , even after their$32,000 39% increase over the last 5 years, making them a relatively affordable cult classic. - 1961-1972 Volvo P1800 (
)$44,200
What it lacks in speed, it makes up with in style — the Volvo P1800’s Italian curves make it look much more expensive than it is. Next Gen collectors appreciate that equation and consistently pay more for these cars than older enthusiasts do, which is a good indication that these Swedish coupes will continue to appreciate. - 1976-1989 Ferrari 400 / 412 (
)$59,900
The Ferrari 400 / 412’s original sins are its 2+2 seating configuration and its automatic transmission, which have historically been enough to counteract the car’s classic Pininfarina style and V-12 engine. The car’s design has aged impeccably well, though, and market movement for the brand has left the 400 as the last affordable Enzo-era Ferrari. Values have ticked up more than50% since 2019, but at around they are comparatively underpriced.$60,000 - 2002-2006 Mini Cooper S (
)$12,000
The new Mini was one of the high points of the retro design craze at the turn of the millennium, capturing both the aesthetic and driving enjoyment of the original, but in a fresh way. The ride is dynamic, the package is compact, and the price for a very good example is objectively cheap. The Mini has only increased$12,000 4% over the last 5 years, making its value proposition too good to last. - 1997-2001 Honda Prelude (
)$17,400
The fifth-generation Prelude is easy for the uninitiated to overlook, but its sharp handling, stout build quality and accessible entry point have put it squarely in the sights of younger collectors. The average Prelude owner’s age according to Hagerty insurance data is 13 years younger than the typical enthusiast. If you know, you know, which emerging enthusiasts clearly do. - 2002-2008 Mercedes-Benz G500 (
)$53,200
The first Mercedes-Benz G-Wagen to be sold in theU.S. has all the military ruggedness and boxy utilitarian looks that any diehard SUV fan could ask for, with enough luxury appointments to be worthy of the three-pointed star. Sky-high prices of newer G-Wagens only make the predecessor look even more attractive, and the market seems to agree: the number of 2002-2008 G500s offered at auctions has increased by47% over the last 12 months, while sell-through rates and prices haven’t suffered. - 1984-1990 Ford Bronco II (
)$15,600
While the rest of the vintage SUV market has appreciated greatly, the Ford Bronco II mini “Ute” has remained budget friendly. Its low price and loads of ’80s charm give it strong youth appeal (38% of buyer interest coming from Gen Z and Millennials), which is expected to result in sustained demand. Affordable fun—whether that comes off-road or at RADwood—doesn’t usually stay affordable for long.
A Rising Enthusiast Generation Emerges
In July, Hagerty released the “Future of Driving” survey which showed that nearly
Hagerty Drivers Club Contribution
A new addition to Bull Market list this year was the Hagerty Drivers Club (HDC) member’s choice entry. Since popularity is another way to express demand, we asked our HDC members to choose which one of three possibilities should be on the list. The top three choices were the Nissan Skyline, McLaren MP4-12C and the DeLorean. HDC members, which number over 865,000 and have a considerable voice in the auto enthusiast community, picked the DeLorean as this year’s member choice.
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